Asialink Background DOWNLOAD FULL REPORT Winning
in Asia
Creating long-term value
DOWNLOAD FULL REPORT Winning
in Asia
Creating long-term value
Home2020-09-22T12:09:10+10:00
Asialink - Australian Institute of Company Directors
Chartered Accountants - Australia & NZ
Commonwealth Bank
Boston Consulting Group

Winning in Asia

Winning in Asia: Creating long-term value is a landmark new report that seeks to provide answers to many of the questions from business leaders, policy makers and investors about what it takes to succeed in the competitive markets of our region.

Two years in the making, the report tackles some of the commonly held misconceptions about the challenges of doing business in Asia and offers the latest, evidence-based insights about who is succeeding, why they are succeeding and importantly, what lessons can we learn from them.

Winning in Asia is the result of a partnership between Asialink Business – the National Centre for Asia Capability – the Commonwealth Bank of Australia (CBA), the Australian Institute of Company Directors (AICD), Chartered Accountants Australia and New Zealand (CA ANZ) and The Sid and Fiona Myer Family Foundation.

The report draws from more than 300,000 data points and features leading insights from authorities on doing business in Asia, including Boston Consulting Group, Ellerston Capital and Cooper Investors, as well as numerous case studies and interviews with a range of corporate leaders and subject matter experts.

Overseen by a taskforce of pre-eminent Australian business leaders, Winning in Asia is very much a report by business for business. It is released at a most challenging time for the Australian economy with the findings and recommendations to be considered in the context of mapping a sustainable, long-term recovery from the coronavirus pandemic.

Download a copy of the full report here or access the sections below.

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Minister for Trade, Tourism and Investment, the Hon. Simon Birmingham officially launched Winning in Asia: Creating long-term value:

“I commend the report’s comprehensive, strategic approach to outlining how to win in Asia. The 14 strategies identified are relevant to business, to government, to intermediaries, business councils and industry groups. It provides a roadmap for us all to work collaboratively to increase the dividends from working with Asia.”

Winning in Asia - A Special Report
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[PDF – 6Mb]

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Winning in Asia seeks to provide fresh, evidence-based analysis which makes a compelling case for why our largest companies should increase their exposure to Asian markets.

This report is a call to action to Australian businesses to understand the factors essential to succeed in our region. We hope it replaces uncertainty with confidence, myths with reality, and a local mindset with a global mindset with Asia at its core.

Asialink Business CEO, Mukund Narayanamurti highlights the importance of the Winning in Asia: Creating long-term value report:

“Two years in the making, this report – Winning in Asia is the result of a project that seeks to dispel many of the commonly held misconceptions of the challenges of doing business with the region.

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